Das weltweite Magazin und der Marktplatz für Oldtimer-Enthusiasten – von Enthusiasten.
Das weltweite Magazin und der Marktplatz für Oldtimer-Enthusiasten – von Enthusiasten.
Henry Ford captured the essence of motoring not only in the Model T itself, also in the marketing and advertising of the best sold car ever. This December advert under the headline above basically gives a generic claim that could count for any motorcar. The difference is made by whom is saying this about which car and at what occasion. This is the season of 'Driving Home for Christmas' and the season of 'Planes, Trains & Automobiles'. This is also the time that people want to be and are expected to be home. But also the season that is most demanding for any motorcar. Ford was the most affordable option to offer what the headline says without making an over-promise. The Model T brought you home no matter what. Whatever the distance was. Whatever the weather decided to be.
Enjoy a great Christmas with your family and friends. (1925 Ford Model T advert collection Hans Horwitz)